About Prime Cabinet Store: 20 Years, 1,000+ Kitchens, Formerly S2M Cabinets

We're a kitchen cabinet showroom at 4700 Atlanta Hwy in Alpharetta, led by our founder, Mohsen. We've been in business for 20 years, and you may know us as S2M Cabinets. We design kitchens, sell kitchen cabinets, countertops and wall panels, and install them with our own crew within 100 miles of Alpharetta, and cabinets are delivered anywhere in Georgia. That's 1000+ projects, and a 4.8 rating from 103 Google reviews.

We traded as S2M Cabinets before we became Prime Cabinet Store, and our founder, Mohsen, still runs the showroom and design desk. The business has also used the names S2M Cabinet Store, USA Cabinet Store and ATL Cabinet Store. That's us if an old listing or a review says S2M.

We are not related to Prime Cabinetry in Kennesaw or Prime Kitchen Cabinetry in Powder Springs, so check the address before you book.

Mohsen is our founder and head of the showroom, and Ezgi is our kitchen designer.

Mohsen, founder

Mohsen runs the showroom and the kitchen design desk. Some customers spell his name Marsen. St. Ivan wrote: “Ask for Marsen he did work with us tirelessly and was able to answer all our questions.”

Our founder puts it this way: “I would rather explain why a quality kitchen costs more than sell a cheap material I would be ashamed of later.”

Ezgi, kitchen designer

Google reviewers have named Ezgi as especially helpful.

Every customer also gets one dedicated personal manager. Here's how a kitchen renovation order goes. Our free 3D designs open on your phone, and you ask for changes by one message. Then we draw the full design with all dimensions, you confirm it, we send a payment link with the spec, and you re-check and sign before paying. Then it goes into production. Cabinets are made per project, so there's no cancellation, return or exchange after payment.

We're a showroom on Hwy 9 with our own design desk and installation crew, so one company handles your kitchen.

We have full kitchen displays. Open a door, look at the box, see how the storage works in each style and how a layout fits together. The free design starts with photos of your kitchen from all sides, the ceiling height, wall lengths, and where windows, plumbing, fridge and range sit.

Within 100 miles of Alpharetta our own crew does the installation, not a subcontractor. Beyond that we deliver, and we help you find people to assemble and install.

Cabinets are delivered anywhere in Georgia: curbside delivery up to 50 miles is $300. On request we ship across the US, including a 2026 kitchen designed here and sent to Phoenix, Arizona.

Big stores set the price, and people accept it out of habit. One big-box quote for cabinets only ran $33,000 to $34,000. Ours for painted cabinets was $7,800, and you pay no general contractor markup on materials. A kitchen remodel here runs from a simple 10-cabinet kitchen to a premium one up to $100,000.

We do cabinets and countertops, wall panels, bathroom vanities, kitchen remodeling, bathroom remodeling, basement finishing, flooring and backsplash. We don't do structural changes or additions, and we don't paint or reface cabinets.

A standard 10x10 kitchen is installed in 3 to 5 working days on average. Cabinetry, door hinges and drawer glides carry a one-year limited warranty against defects in materials and workmanship for the original purchaser; claims go in writing with photos and proof of purchase, and we repair or replace at our discretion.

We sell five cabinet lines, from RTA to custom cabinets, all under one house brand, Prime Cabinet.

We buy components from factories and assemble and finish them in-house, and we don't publish supplier names. So the honest answer to “which company makes the best cabinets” is to ask how each part is built.

On our main lines the box is ½-inch plywood and the drawer boxes are ⅝-inch solid wood with dovetail joints. Hardware is soft-close concealed hinges and undermount full-extension glides. Painted lines use solid wood or HDF stiles and rails with an MDF center panel. One frameless slab line has a ¾-inch engineered furniture board box and lacquered MDF-core doors, a modern look. HDF and MDF aren't wood, and we label which part is which.

You get five door styles, shaker, slim shaker, slab, raised panel and inset, in finishes from Alabaster White to In The Navy.

On kitchens we've installed and serviced, MDF boxes swell at the sink base and under the dishwasher. A plywood box runs 10 to 15% more in our projects. We recommend it anyway.

Cabinets only; assembly, installation and delivery are extra. Prices as of November 4, 2026.

Quartz countertops are installed from $49 per square foot within 100 miles, with template, fabrication and installation included. Production lead time depends on the design, so we quote it per project.

Prime Cabinet Store is at 4700 Atlanta Hwy, Alpharetta, GA 30004, and you can call us at (470) 460-6180.

We're open Monday to Sunday. Monday to Sunday, 9 AM to 6 PM

Bring photos of your dream kitchen, your kitchen and bath plans, and a rough budget. Book a free design consultation, browse the project gallery, or read what customers wrote in our reviews. Get directions and visit.